Banner Program in Cultural Districts
Clarkson, Cooksville, Downtown, Malton, Port Credit and Streetsville Cultural Districts
Banners representing all the Cultural Districts by Mississauga Civic Centre. Image credit: Tori Lambermont
Click on the title of the article for full content!
In late summer 2021, banners representing the six Cultural Districts were installed on light poles across Mississauga, animating and enhancing the city’s streetscapes. These banners are a continuation of a joint project that was initiated in 2020 between the City of Mississauga’s Public Art Program and Tourism Mississauga‘s #MississaugaMade movement, in response to COVID-19 recovery.
For the 2021 edition of the project, the Public Art Program commissioned a new series of custom-designed banners and expanded the partnership to include Mississauga’s five Business Improvement Associations (BIAs). Six “neighbourhood portrait” banners were designed by local multidisciplinary artist Asli Alin (@aslialin), one for each of the six Cultural Districts. The Cultural District-specific banners are on display in their respective communities as well as part of a cohesive installation collecting all the banners in the Downtown.
The designs for the 2021 Cultural District-specific banners are seen below:
In the artist’s words…
“My goal was to capture neighbourhood portraits, each with a hint of local flavour, reflecting their natural habitat, cultural identity, and heritage. My portraits celebrate the unique culture and characteristics of Mississauga’s neighbourhoods, while unifying the city in an impactful and creative way to foster local pride and positivity. Each banner utilizes a similar visual style, employing colours from the existing colour palettes (of the BIAs) along with complementary colours; creating a cohesive yet individually colourful street banner collection.”- Asli Alin
Banners created in 2020 for the first run in the project, designed by local artist Pranavi Suthagar (@notpranavi), have also been repurposed and installed in Meadowvale, Applewood, Churchill Meadows, Erin Mills and Erindale. Through commissioning Cultural District-specific banners in 2021 and repurposing 2020 artwork, the banner program is working towards supporting local businesses and bringing vibrancy to communities across the city.